Many businesses rely on article marketing to establish a strong presence on the Internet without spending a lot of money. It doesn’t cost much to do and there are plenty of ways to utilize it, so you can build up your business’s reputation online while getting more website traffic. Are you unsure about how to begin? The following advice will show you how to begin.

If your web page lets visitors make comments, it is important to implement a “no follow” attribute. Spam links are all too common, so you can do your part to point them out to web crawlers. This stops your site from linking to junk spam sites and helps to ensure your site maintains a good reputation.

A testimonial from a previous customer is one of the best ways to reassure new customers about buying your product. Reserve a space on your website for these favorable customer reviews.

New articles should be posted regularly. Search engines base how often they check your site on how often you post new content. If you always are uploading new articles people are more likely to search you out.

Don’t write articles in a way that lets people tell that they’re built around keywords. If you use one of your keywords six or more times, it will negatively affect how viewers and search engines regard you. Keep it to four or less repetitions per article to avoid causing this problem.

Submit as many quality articles as you can. Be sure that you are publishing articles regularly if you belong to a blog network. Submit a lot of articles when your goal is to promote a single keyword. For particularly competitive keywords, you should submit about five articles to directories and about ten to blog networks. Lastly, you should make about 50 private blog posts.

Do not use an instant writing service in order to market your business. Although such a service will be able to supply you with huge quantities of articles very quickly, the quality of said articles will not be guaranteed. A lot of them are not even written in proper English. Try your best to write your content yourself. After a while, you’ll be able to crank out articles quickly with little thought.

When you’re writing your articles, ascertain yourself they pertain to items such as your links and keywords. It is important that everything, including the content, keywords and links, are related. If something doesn’t seem right, the search engine may be thrown off track.

Do not write material that contains boring or repetitive material for the sole purpose of increasing your word count or incorporating keywords for SEO purposes. Staying innovative gives you a leg up when it comes to marketing. Filters that check for duplicate content continue to grow every year. Therefore, copying other material that is on the web will eventually damage your website.

Article marketing offers a versatile marketing method which can be custom tailored to your business. If you are just getting started out in this form of marketing and want to understand it better, these tips offered could be the right place to start.